PHILIP BURGESS

By Philip Burgess | UX Research Leader When I first stepped into the role of a UX research leader, I quickly realized that my job was about more than just gathering user feedback or running usability tests. It was about shaping decisions that impact the entire product and business. Over time, I came to see myself as a decision architect —someone who designs the way decisions are made by providing clear, relevant, and timely insights. This perspective changed how I approached