PHILIP BURGESS

When it comes to creating a seamless user experience, understanding how users feel about your product is crucial. But how do we measure that feeling? Enter CSAT metrics in UX design —a powerful tool that helps us quantify user satisfaction and make informed decisions to improve our designs. In this post, we'll explore how CSAT metrics can transform your UX process, making it more user-centered and data-driven. Why CSAT Metrics Matter in UX Design User experience is all about

Customer Satisfaction Score (CSAT) is a key metric that measures how satisfied customers are with a product, service, or experience. It provides direct feedback from users, helping businesses understand whether they meet expectations. For UX researchers, CSAT offers valuable insights that influence design decisions and improve user experience. This post explores what CSAT is, why it matters, and how it interacts with UX research to create better products. CSAT What Is CSAT an

By Philip Burgess | UX Research Leader User experience (UX) research plays a crucial role in designing products that meet user needs and expectations. However, without clear metrics, it’s difficult to measure success or identify areas for improvement. Choosing the right UX metrics ensures your research plan delivers actionable insights that guide design decisions. This post highlights the essential UX metrics every research plan should include to provide a clear picture of us

By Philip Burgess | UX Research Leader User experience (UX) shapes how people interact with products and services. Measuring UX helps teams understand what works, what doesn’t, and where to improve. Without clear metrics, decisions rely on guesswork instead of data. This guide explains key UX metrics, why they matter, and how to use them to create better experiences. User interacting with touchscreen showing UX data charts Why UX Metrics Matter UX metrics provide measurable e

By Philip Burgess | UX Research Leader Customer Satisfaction Score (CSAT) is one of the most straightforward ways to measure how users feel about a product or service. For UX teams, CSAT offers a direct line to user sentiment, helping to identify what works and what needs improvement. But using CSAT effectively requires more than just collecting scores. It demands understanding its strengths, limitations, and how to integrate it into the design process. This post explores how

By Philip Burgess | UX Research Leader User experience plays a crucial role in the success of any product or service. Measuring this experience accurately helps teams improve usability and customer satisfaction. One tool that has gained attention for its simplicity and effectiveness is UMUX-Lite. This post explains what UMUX-Lite is, why it works well for quick usability assessments, and how to score it correctly to get meaningful insights. Person completing UMUX-Lite survey