PHILIP BURGESS

When I first dove into the world of UX, I quickly realized it’s more than just making things look pretty. It’s about crafting meaningful interactions that resonate with users and drive business success. If you’re aiming to build or scale effective UX research practices, understanding the basics of UX design is crucial. It’s the foundation that supports data-driven decisions and measurable improvements in user satisfaction. Let’s explore the core principles, practical strateg