PHILIP BURGESS

By Philip Burgess | UX Research Leader I’ve spent years working in UX research, and one thing I’ve learned is that not all research methods are created equal. Sometimes, the very tools we rely on to understand users can give us a misleading sense of certainty. This false confidence can lead teams down the wrong path, wasting time and resources on solutions that don’t actually meet user needs. In this post, I want to share my experience with how certain UX research methods can

By Philip Burgess | UX Research Leader Starting a career in UX research is exciting. You get to explore how people interact with products and help shape better experiences. But after some time, you might feel stuck or unsure if your current role is still the right fit. I’ve been there myself, and recognizing when it’s time to move on can be tricky. In this post, I’ll share key signs that helped me decide it was time to look for a new UX research opportunity, along with practi

By Philip Burgess | UX Research Leader User experience (UX) researchers face growing challenges as AI tools become part of their daily workflow. Crafting effective AI prompts can unlock powerful insights, speed up analysis, and improve design decisions. Yet, many UX researchers struggle to write prompts that deliver clear, relevant, and actionable results. Mastering the right AI prompt frameworks can transform how you gather and interpret user data. This post explores 10 esse

By Philip Burgess | UX Research Leader Starting a career in UX research can feel challenging when you don’t have client projects to showcase. A strong portfolio is essential to demonstrate your skills, thinking process, and impact. But what if you haven’t worked with clients yet? This post offers practical steps to build a compelling UX research portfolio without relying on paid or freelance client work. A UX research project outline displayed on a laptop screen UX Research P

By Philip Burgess | UX Research Leader A UX research case study can be a powerful tool to showcase your skills, insights, and impact on a project. But not every case study earns trust or respect. Credibility matters because it helps readers understand your process, learn from your findings, and believe in your conclusions. What exactly makes a UX research case study credible? This post breaks down the key elements that separate strong case studies from weak ones, with practic

By Philip Burgess | UX Research Leader Understanding users is the foundation of creating successful digital products. But with so many UX research methods available, how do you pick the one that fits your study best? Choosing the right method can save time, reduce costs, and deliver insights that truly improve user experience. This guide breaks down key factors to consider and offers practical advice to help you select the ideal UX research method for your next project. Resea